A few weeks ago we were contacted by the CUTCO, the well known cutlery brand, to create some custom logo ties for their sales staff to wear to an upcoming trade show. The customer gave us quite a bit of freedom on design. To make sure our design suggestions compliment CUTCO’s brand image, we oriented ourselves on CUTCO’s website to create these initial design ideas:
The customer liked the blue color palette on design #4 but wanted the logo to be placed higher so it is visible while wearing a jacket. The final design mock up is shown below:
The ties arrived at our customer in time for the trade show, just 24 days after submitting the production run. Below is another detailed photo of the woven fabric of this unique striped logo tie.